The following article confirms that many options exist for content marketing, but your blog is still, and probably will be for some time, the centerpiece of your content marketing strategy.
The article only briefly mentions video (YouTube specifically) in passing, but I would assert that video and original blog content are a dynamic duo. The ONE-TWO PUNCH that really gains traction.
http://searchenginewatch.comFri, 23 Aug 2013 13:30:00 GMT
BuzzFeed’s president says company blogs are so yesterday. If BuzzFeed is the future of content marketing, is owned media the past? No! Cancel those funeral plans. Content marketers have plenty of reasons why …